Open Shop
Everything here came out of real work. Buy the tool, or buy the tool with the person who built it.
A product, a service and a person, priced as one thing. This is how most people actually start.
Diagnose it, fix it, then hand it to a champion network.
Scope the role, fill it in days, keep a senior advisor on call.
An employer story, the assets to run it, and managers who can sell it.